Resource
Dynamics
Corporation
Leading Solutions for Marketing for Energy Businesses
• Resources on Demand - Developed to assist energy companies marketing to businesses, Resources on Demand is well suited to companies that target commercial, industrial and institutional customers and that must react quickly to competitive developments, plan or experience rapid growth, are testing new products or services in uncertain markets, have stretched and overworked marketing staffs, or need to manage the risks of new customer initiatives.
• Market and Customer Intelligence - helping clients understand the behavior of their customers and competitors. We provide market research, market assessment, and the financial and economic analysis of end-use technologies, power quality, and distributed generation.
• Energy Technology Market Assessments - evaluating markets for energy utilization and conversion technologies. We assess market size and trends, business practices, competition, technology performance, and energy and environmental impacts. RDC has extensive experience developing electric power technology roadmaps.
• Energy Solutions for Commercial and Industrial Markets - helping clients in energy sales, service or equipment businesses effectively market to their commercial and industrial customers. We identify opportunities, evaluate products and services, design marketing programs and develop communications materials.
• Sales Force Retooling - reorganizing and reorienting sales forces to be most effective. We perform internal capability studies and help train, develop and motivate employees.
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